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How UFlower Increased Wedding Flower ROAS by 190% with AdsGo AI

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Written by AdsGo.ai
Updated over a week ago

About the Client

UFlower is a U.S.-based wedding flower and décor brand operating through its own DTC website. With a focus on high-quality, high-ticket floral arrangements for weddings, UFlower relies heavily on Meta advertising to attract couples and event planners in the US market.

Challenges

Before using AdsGo AI, UFlower’s Meta campaigns faced several obstacles:

  • High human labor costs in ad creation and campaign management

  • Unstable ROAS, with difficulty scaling profitable campaigns

  • Lack of expertise in ad copywriting and creative design

  • Limited audience reach, struggling to find more high-intent potential customers

  • High average order value making each conversion critical for profitability

Solution

Leveraging AdsGo AI for Automated Ad Creation, Audience Discovery, and Budget Optimization

By integrating AdsGo AI into their Meta advertising workflow, UFlower:

  • Automatically generated ad copy tailored to their premium wedding décor audience

  • Used AI-powered budget forecasting and audience targeting recommendations to find more high-intent wedding planners and engaged couples

  • Employed AdsGo’s creative generation tools — allowing the AI Agent to analyze wedding flower products and match them with the most relevant audiences for higher engagement

Results Achieved

Within weeks of adopting AdsGo AI, UFlower saw significant performance improvements:

  • ROAS increased by 190% compared to in-house campaigns

  • Ad publishing process became 90% faster, cutting campaign launch time from days to hours

  • Cost per Purchase (CPP) decreased by 52%, making high-ticket sales more profitable

  • Monitoring frequency and accuracy improved by 85%, enabling faster optimization decisions

Conclusion

With AdsGo AI, UFlower transformed its Meta advertising approach — overcoming challenges in creative production, targeting precision, and campaign efficiency. The result: higher ROAS, lower costs, and faster scaling.

If you want to see similar results in your advertising, get in touch with AdsGo AI today and discover how AI-powered automation can help your brand grow.

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